Geelong based copywriting and marketing services

Aerial view of a marina with boats docked, surrounding buildings, and a cityscape in the distance under a clear blue sky.

Twenty five years experience in creating content for business growth.

From copywriting to graphic design, website builds to tender writing. My breadth of services is shown in my logo - originally designed to showcase six core skills. Now ten years on in my own business, I could probably add a few more!

Services

A computer monitor with a lightbulb symbol above it, suggesting an idea or innovation.

Copywriting

Expert in ensuring compliance

From compiling formal documents like annual and sustainability reports, through to writing engaging copy for new websites, I’ve got plenty of experience to support commercial and government clients.

Hand-drawn illustration of a pamphlet or brochure with bar graphs on the cover.

Template creation

Expert in Microsoft Word and PowerPoint

We all know the struggles of setting up heading types and numbering in Microsoft Word successfully. I can create Word or PowerPoint templates with your brand which are simple to work with and easy to update, saving you time and hassle.

Drawing of a computer monitor with a cup holding two toothbrushes.

Making the complex look simple! My design skills have helped many businesses communicate their messages clearly.

From laying out complex 100 page documents to a simple illustration or one page fact sheet, I follow existing brand guidelines or can develop from scratch.

Expert in Adobe Illustrator, Photoshop and InDesign

Graphic design

Hand-drawn illustration of a checklist with three checkmarks and three numbered podium blocks, with the first place block highlighted.

From temporary support for your in house team, to project managing large multi million dollar tenders, my services are flexible to your business needs. Having written more than 55 tenders, I specialise in facility management, cleaning, security and education services.

I have also built tender libraries for large corporations to save them time and money long term.

Expert in building evidence for success

Tender writing

A hand-drawn illustration of a bar graph and two gears, representing data analysis and process automation.

A fairly new skill, the last few years have seen me build new websites from scratch, as well as re-design existing websites for clients who want something simple and easy to update, without the huge agency costs.

I prefer using SquareSpace, but have experience with varying content management systems and complex corporate multi-country sites.

SquareSpace Silver partner

Web design

A hand-drawn illustration of a newspaper with the headline 'NEWS' and sections for images and articles.

I can help you create meaningful content which contains your key messages and conveys your business style. I have experience writing press releases, employee newsletters, social media content and more.

I managed a company comms team of seven people and trained four during this time, gaining experience in a wide range of disciplines.

Expert in building campaigns and creating engaging visuals

Corporate Comms

“Deb really took the time to understand what we needed and how we work, so that we ended up with a website that really reflects our business and strengths. She nailed it!”

— Core Vision 2025

About me

Born in the Uk, I moved here early in my career, in 2007.

After working in construction marketing for five years in the UK and then for property and facility management businesses for ten years in Melbourne, I set up this consultancy in 2017.

I dreamt of working with local Geelong clients and am lucky that has been realised. I work across government and the commercial sector, delivering creative services to add value for a wide range of local and national clients.

With experience from agencies and the corporate sector, I am used to doing a lot with a little, I work quickly and to a high standard.

I provide content efficiently, to budget, within a set timeframe and to your requirements. I work with you to suit your business style and ensure you receive the support you require. All this without the need for a permanent employee and all the obligations that often entails.

A woman with short brown hair and pink glasses standing outdoors by a body of water during daytime.

My experience

Examples of my work

GeelongPort

Managed design amendments, creation of graphics and new layouts for their 2024 Port Development Strategy. (Also consulted on their Sustainability Report).
Core Vision

Built their new website within a month, plus ongoing marketing support and creation of collateral for exhibitions and events.
Barwon Water & oversight committee

Designed and supported development of the Barwon South West Renewable Hydrogen Prospectus.
ServiceFM

Produced winning tenders, working with in house teams (for over a year in each case), for facility management or cleaning businesses, including ServiceFM, ARA Property Services, Mermaid Property Services and more.
Barwon Water

Project managed their Annual Report and Corporate Reports over multiple years, including copywriting and design.